Tillamook Summer of Slices
Brand Activation

Brand Activation
Client: Tillamook
Agency: Happylucky
Year: 2023

A brand activation for TIllamook in New York City.

By super sized I mean we created a giant boombox that served up sliders, and an oversized burger-stacking game. Celebrating Tillamook big thick cheese slices and sharing them with East Cost audiences in Hudson Yards, NYC.  Guests were able to get a free burger, play games, listen to a DJ, and meet celebrity chefs Chef Gaby Dalkin

Over 1000 guests came to the try the cheese slices and experience the event.

3D Render by Wendy Morrison